FounderScholar

Exploring the science of startups

Writing For Entrepreneurs: Engage Through Clarity

calm body of lake between mountains

Much of the popular writing entrepreneurs turn to for guidance is flim-flam. Popular entrepreneurship books and articles have a foundation built from the experiences–often impressive experiences–of their authors. This writing falls into what I call the Richard Branson, “grow long hair and you, too, can own a private island,” genre of business advice. So why […]